Visit Your Neighborhood
ONE SHOW MERIT WINNER 2021
If the pandemic taught us anything, it's that the important aspects of life — togetherness, compassion, smiles, humanity itself — are more than warm feelings; they're essential.
So, we decided to bring that to the forefront of our audience's mind as it relates to the small businesses that surround them, in a campaign that asks you not to visit the ends of the Earth seeking something special in the wake of a pandemic, but to simply find it in your own community.
One Show Credit:
https://www.oneclub.org/awards/youngones/-award/40969/visit-your-neighborhood
Wild Postings
Video
Episodic Docuseries
Branded Content
We took deep dives into what our money accomplishes when we shop small.
YouTube Pre-Roll
6-Sec Video Ads
Little glimpses into those special interactions found only when you shop local.
Small Biz Social
Support Your Neighborhood
Sometimes, doing the neighborly thing requires a little reminding.
Digital
Zoom Innovation
A new way to support local eateries, without leaving your work-from-home space.
Google Maps Integration
We created a filter to help sort local shops based on causes, as well as added a way to put faces and names to small business facades.
Neighborhood Hub
Art Direction: Megan Chovanec - (megchovanec.com)
Writers: Robert Heckert, Courtney Prather & Myself